This study investigated the role of behavioural finance and investor psychology in
investment decision-making at the Nairobi Stock Exchange with special reference to …

This study examines the portfolio allocation decisions of 80 business students in a computer-
based investing simulation. Our goal was to better understand why investors spend so much …

This study investigates the perceptions of estate agents regarding the decision making
behaviour of property investors in Kenya using behavioural finance theories. The study uses …

It has been established in the recent studies that investor behavior and asset price deviate
from the prediction of simple rational models. The investment decisions of the investors are …

As the US Population ages, retirement is becoming an increasingly important life stage.
Pension and retirement plans are crucial to the financial well-being of older citizens and key …

It has been well established that investor behavior and asset price deviate from the
predictions of simple rational models. The proponents of behavioral finance believe that …

Purpose: The main purpose of this paper is to examine the relationship between heuristic
biases and investment decision. The authors focus on the key variable that was moderating …

ABSTRACT This study applies Behavioural Finance theory to explain the performance of the
property market in Kenya. The study investigates behavioural factors influencing investment …

This book explores the rationalities and functions of securities markets and takeover
activities. Focusing on the Chinese experience of utilizing the securities market as an …

The classical economic theory propounds that human beings are completely rational
decision makers who carefully evaluate all facts and evidences before taking decisions that …