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Abstract
Some studies show that investors invest in funds that attract their attention through advertising rather then doing their own research on potentially more appropriate funds. The cost of advertising is just one more expense to the fund that impacts the investor. This article looks at 12b-1 fees and their effects and transformation.
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Don’t have access? Click here to request a demo
Alternatively, Call a member of the team to discuss membership options
US and Overseas: +1 646-931-9045
UK: 0207 139 1600